Saving Tigers With Every Purchase?

Big Cat Rescue continues to fool many people into believing that they play a big part in conservation programs that protect wildcats from going extinct. The truth is, they barely do anything that protects cats in the wild. They donate only a very small percentage of donations towards conservation programs. We believe their billboard that will be unveiled on August 31 is further proof that they are attempting to mislead or deceive the public. 

First off, every purchase you make with the card isn't really saving tigers in the wild which we assume people would believe if they were to see the billboard. Unless of course, the 10 tigers at Big Cat Rescue are the ones that need saving. If a person wants their money to actually save wild tigers they should donate directly to conservation efforts instead of buying a card and hoping a small percentage of their purchases actually goes towards saving wild tigers.

To rebut the claim on the future billboard we needn't go too far. On Big Cat Rescue's website they specifically say, "a percentage of every purchase you make with the card is donated back to Big Cat Rescue to support the cats." The questions is....what percentage? That certainly doesn't sound like saving tigers. Could this just be another marketing ploy by BCR to gain exposure while making people think they're actually making a difference?

Even the application form makes it clear that the money is just going to fund BCR's agenda. Isn't it strange how on BCR's website they say the money will be going to support their cats but on the application form they say the money is going to fund their mission in ending big cat captivity? Even their claim to "free big cats from commercial exploitation" is not true. By purchasing the card a person is supporting exhibiting exotic cats for commercial exploitation such as Big Cat Rescue's day tours, night tours, keeper tours, VIP tours, kids tours, parties, weddings, and special events!

Does Big Cat Rescue really care about saving wild cats from going extinct? In our honest opinion, the answer is no. We're basing our opinion on Big Cat Rescue's 20 year plan. Their plan ended with closing down all zoos including the most reputable ones participating in the Species Survival Program. The plan states, "the plight of the exotic cats in the wild will be such a lost cause by this time, the zoos will not be able to hide behind their “Noah's Ark ” argument any longer." So if the plight of wildcats is a "lost cause" and there are no breeding programs ensuring the survival of their species, doesn't that mean BCR is basically promoting extinction?

To further illustrate our point we'll show just how little money BCR donates to wildcat conservation efforts. The picture below is from their 2014 annual report that details all they spent through the year.

In 2014 BCR raked in about $3.5-million but only $15,000 went to conservation programs. Keep in mind, in the same year they donated $25,000 to sponsor the Humane Society of The United States. (The Humane Society of The United States was recently convicted of racketeering charges) It's quite obvious saving wild cats is not BCR's top priority.

Who knows, maybe someday someone will rent their own billboard and expose Big Cat Rescue.